In an extremely competitive environment businesses should make the full use of technological advancements. Technology is a key factor for success in today’s business environment. In fact, the businesses which do not follow the technological advancements will eventually disappear from the market place.
The business advisors/trainers, business support workers and business mentors need to understand how information technologies are changing business models and to be able to analyse the driving forces that underlie in this process and the trends in business model strategies. Technical knowledge will be useful only once they are able to gain a deep understanding of the big picture of technology based businesses. They need to analyse previously their Business Models and identify the needs for changes, the opportunities, the threats and the obstacles that the utilization of mobile technologies may imply.
This course aims to provide the knowledge, skills and competences Business Mentors must acquire in order to provide adequate guidance to SMEs (their clients) . Click here to download the analytical curriculum
View the analytical Course Curriculum to gain an in depth understanding of the course content